The story behind Fjllrvenbegan in 1950 when keNordin, a 14-year-old boy from rnskldsvikin Northern Sweden, was about to go for a trek in the mountains. ke, who spent more time outdoors than indoors, did not like the backpacks that were available at that time. He decided to take matters into his own hands and built a wooden frame.

This backpack frame was the start of ke's company, Fjllrven, in 1960. The name Fjllrvenmeans Arctic Fox in Swedish and the name isin honour of thesmall predator which lives in the Swedish mountains in the harshest of climates.